Alexandra Skidansashaxenoss.hashnode.dev·May 10, 2023How to be sustainable in Ad TechSustainable by design: How AdTech vendors can contribute to decarbonization For all the good that it does in empowering innovation and fueling the free Internet, digital advertising has a problem — it’s wasteful by design. There’s been a lot of talk ...Discusssustainability
Alexandra Skidansashaxenoss.hashnode.dev·Apr 25, 2023BigQuery/Redshift/ClickHouse: How to choose the best database management system for AdTech projectsAdTech products’ success rates are predicated on the efficient collection and use of big data — but more importantly, on how it is stored, processed, and analyzed. Advertising platforms must deliver multi-dimensional insights on real-time and histori...DiscussAd Tech Market