---
title: "Discussion on \"Building for the Masses: How a ₹1 Decision Led to a ₹10 Million Vision\" | Hashnode"
description: "Discussion on \"Building for the Masses: How a ₹1 Decision Led to a ₹10 Million Vision\". Discover why we shifted our pricing strategy from targeting doctors to focusing on patients in our physiotherapy health app. Learn how this decision impacts"
url: "https://hashnode.com/posts/building-for-the-masses-how-a-1-decision-led-to-a-10-million-vision/688093331a356052b356f97b"
---

[Feed](https://hashnode.com/feed) /

Discussion

# [Building for the Masses: How a ₹1 Decision Led to a ₹10 Million Vision](https://pairops.hashnode.dev/building-for-the-masses-how-a-1-decision-led-to-a-10-million-vision?utm_source=hashnode&utm_medium=feed)

Discover why we shifted our pricing strategy from targeting doctors to focusing on patients in our physiotherapy health app. Learn how this decision impacts

Jul 23, 2025 · 3 min read · pairops.hashnode.dev  
Read the article

-   [#startup](https://hashnode.com/tag/startup)
-   [#app-development](https://hashnode.com/tag/app-development)
-   [#reactjs](https://hashnode.com/tag/reactjs)
-   [#saas](https://hashnode.com/tag/saas)
-   [#healthtech](https://hashnode.com/tag/healthtech)

## Written by

[Kashif Shaikh](https://hashnode.com/@kashifshaikh)

@kashifshaikh

  
[View profile](https://hashnode.com/@kashifshaikh)

Senior Software Engineer | AWS Certified | Enthusiastic Architect | Problem Solver | Lifelong Learner

## Responses

Markdown supported · ⌘↵ to post

No responses yet.