---
title: "Discussion on \"Website vs Custom Business App vs Software: Which for Your SME?\" | Hashnode"
description: "Discussion on \"Website vs Custom Business App vs Software: Which for Your SME?\". Understanding the Digital Needs of Indian SMEs\nSmall and medium enterprises in India face unique challenges. From managing inventory in bustling markets of Kanpur to handling online orders from across"
url: "https://hashnode.com/posts/website-vs-custom-business-app-vs-software-which-for-your-sme/6ad098f64e72bfbaa060fde8"
---

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# [Website vs Custom Business App vs Software: Which for Your SME?](https://raviverma-pkd.hashnode.dev/website-vs-custom-business-app-vs-software-which-for-your-sme?utm_source=hashnode&utm_medium=feed)

Understanding the Digital Needs of Indian SMEs Small and medium enterprises in India face unique challenges. From managing inventory in bustling markets of Kanpur to handling online orders from across

Oct 15 · 7 min read · raviverma-pkd.hashnode.dev  
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-   [#web-development](https://hashnode.com/tag/web-development)
-   [#business](https://hashnode.com/tag/business)
-   [#startup](https://hashnode.com/tag/startup)
-   [#india](https://hashnode.com/tag/india)

## Written by

[Ravi Verma](https://hashnode.com/@raviverma-pkd)

@raviverma-pkd · Kanpur, India

  
[View profile](https://hashnode.com/@raviverma-pkd)

Building software and free tools for Indian SMEs

Director at PKD Ventures (pkdventures.in). I build software and free tools for Indian SMEs, based in Kanpur.

## Responses 4

Markdown supported · ⌘↵ to post

[Rose Alvina](https://hashnode.com/@rosealvinanex)

[Oct 17](https://hashnode.com/posts/website-vs-custom-business-app-vs-software-which-for-your-sme/6ad098f64e72bfbaa060fde8/comment/6ad2fc2877656606f1568116)

If you're deciding between the three, I'd base it on what's actually costing you time. A simple website (even a one-pager with WhatsApp or a call button, plus a Google Business Profile) is enough while your goal is just being found and trusted. Move to a custom app when one manual process, like taking orders by phone, chasing payments or tracking stock in a spreadsheet, eats several hours every week. Ready-made software (billing, inventory, CRM) is usually the cheapest middle step: try it for a month before commissioning anything custom. Before you build, write down the three most repeated tasks and how long each takes. If you can't name one, you don't need custom software yet. When you do build, start with just that single workflow, launch it to a few staff, and expand only after they actually use it.

[Ravi Verma](https://hashnode.com/@raviverma-pkd)

[Oct 17](https://hashnode.com/posts/website-vs-custom-business-app-vs-software-which-for-your-sme/6ad098f64e72bfbaa060fde8/comment/6ad2fc2877656606f1568116#reply-6ad30f8552c688c8e9ed092d)

Absolutely! A business solution should address a real operational challenge, not add unnecessary complexity. At **PKD Ventures**, we help SMEs choose the right digital solution—from smart, data-driven websites to customised software and business apps—based on their needs, goals, and growth plans. Thank you for sharing these practical insights!

[StackShortlist](https://hashnode.com/@veristria)

[Oct 16](https://hashnode.com/posts/website-vs-custom-business-app-vs-software-which-for-your-sme/6ad098f64e72bfbaa060fde8/comment/6ad1b61ff7995e9bc044e152)

Most SMEs I talk to start with the website and only need custom software once a manual process starts eating hours every week. That is a decent trigger to wait for.

[Ravi Verma](https://hashnode.com/@raviverma-pkd)

[Oct 17](https://hashnode.com/posts/website-vs-custom-business-app-vs-software-which-for-your-sme/6ad098f64e72bfbaa060fde8/comment/6ad1b61ff7995e9bc044e152#reply-6ad311295f1ff855ae3ff20a)

verry correct, we therefore always think to offer a customised solution for SME to afford and save their precious time and energy to boost the growth of their business