---
title: "Discussion on \"Why Interested in Casino Games Is the Worst Targeting Signal for Social Casino UA\" | Hashnode"
description: "Discussion on \"Why Interested in Casino Games Is the Worst Targeting Signal for Social Casino UA\". Meta interested in casino games lumps ad-clickers with whales. Behavioral data from 37M scored casino players fixes lookalike seed quality for social casino UA."
url: "https://hashnode.com/posts/why-interested-in-casino-games-is-the-worst-targeting-signal-for-social-casino-ua/69d2c81a2d3aa93fdde4eb05"
---

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# [Why Interested in Casino Games Is the Worst Targeting Signal for Social Casino UA](https://blog.onmo.ai/why-interested-in-casino-games-is-the-worst-targeting-signal-for-social-casino-ua?utm_source=hashnode&utm_medium=feed)

Meta interested in casino games lumps ad-clickers with whales. Behavioral data from 37M scored casino players fixes lookalike seed quality for social casino UA.

Apr 5 · 4 min read · blog.onmo.ai  
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-   [#mobile-ua](https://hashnode.com/tag/mobile-ua)
-   [#audience-data](https://hashnode.com/tag/audience-data)
-   [#social-casino](https://hashnode.com/tag/social-casino)
-   [#ad-tech](https://hashnode.com/tag/ad-tech)
-   [#mobile-gaming](https://hashnode.com/tag/mobile-gaming)

## Written by

[Yara O](https://hashnode.com/@onmo-y)

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