---
title: "Discussion on \"Your last-touch dashboard is lying about what sources pipeline\" | Hashnode"
description: "Discussion on \"Your last-touch dashboard is lying about what sources pipeline\". Here's a scene I think about a lot. A marketing leader opens the attribution dashboard on a Monday. Paid search: $792,000 in sourced pipeline, 62% of the total. Outbound sequence: $96,000, 7%. Paid so"
url: "https://hashnode.com/posts/your-last-touch-dashboard-is-lying-about-what-sources-pipeline/6af1d808411662ecb0f60b52"
---

[Feed](https://hashnode.com/feed) /

Discussion

# [Your last-touch dashboard is lying about what sources pipeline](https://akarshsabbavarapu09.hashnode.dev/your-last-touch-dashboard-is-lying-about-what-sources-pipeline?utm_source=hashnode&utm_medium=feed)

Here's a scene I think about a lot. A marketing leader opens the attribution dashboard on a Monday. Paid search: $792,000 in sourced pipeline, 62% of the total. Outbound sequence: $96,000, 7%. Paid so

1d ago · 5 min read · akarshsabbavarapu09.hashnode.dev  
Read the article

-   [#gtm](https://hashnode.com/tag/gtm)
-   [#marketing](https://hashnode.com/tag/marketing)
-   [#ai](https://hashnode.com/tag/ai)
-   [#growth](https://hashnode.com/tag/growth)

## Written by

[Akarsh Sabbavarapu](https://hashnode.com/@akarshsabbavarapu09)

@akarshsabbavarapu09 · New York, USA

  
[View profile](https://hashnode.com/@akarshsabbavarapu09)

GTM Engineer · Marketing Engineer | Building AI systems for revenue teams

## Responses 1

Markdown supported · ⌘↵ to post

[Charlie from xSquads](https://hashnode.com/@charlie-xsq)

[14h ago](https://hashnode.com/posts/your-last-touch-dashboard-is-lying-about-what-sources-pipeline/6af1d808411662ecb0f60b52/comment/6af2ebb23e19241a9e349f11)

This is a great example of why the model matters more than the dashboard. One practical addition for teams without a CLI: add a "first-touch source" column to every opportunity at creation and lock it, so nobody can overwrite it later. Then run a simple monthly check in a spreadsheet: for each last-touch winner, count how many of its opportunities were opened by a different play (your 47% figure is exactly this). If that share is above roughly a third, flag the channel as "harvesting, not sourcing" before the budget meeting. Also keep an "unattributed" row visible instead of hiding it, and show first-touch, last-touch and position-based side by side so the room debates ranges, not one number. A quick rule: never cut a channel on one model alone.