mfilteritmfilterit01.hashnode.dev·Nov 22, 2024Ad Fraud Prevention: Beyond viewability and impression validation with Full Funnel ProtectionWhen it comes to combating ad fraud, one must understand that the focus on impressions alone will not work. It is imperative to adopt full-funnel protection, focusing on detecting ad fraud and preventing it within the entire customer journey from the...Adfraud, adfraudprevention, adfrauddetection, adfraudsolution, adfrauddetectiontool,
