Ojo Emmanuel Oluwasanmiblog.oeojo.com·Mar 14, 2024Decoding Consumer Behaviour: Navigating the Maze of Cognitive Biases - PART ITL;DR Biases are mental shortcuts created by our brains to make information retrieval and decision-making easier. This can either have positive or negative effects. Social, cultural, and emotional influences as well as too much or limited informati...Navigating Cognitive Biases in Product Management and Consumer Behavioruser experience research