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YouTube videos - how to get a lot of views

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·Jun 26, 2021·

6 min read

You can spend many hours creating your YouTube video, but if no one sees it, it's a waste of time. That's where the magic acronym SEO comes into play, which actually stands for a pretty simple thing - Search Engine Optimization. A proper SEO strategy is the only way to get potential viewers to see the content you've created. In the case of YouTube, search engine optimization applies to both recorded videos and live broadcasts. One of the major benefits of YouTube is that your streaming content is automatically saved when the broadcast ends, allowing your video to accumulate views, likes, subscribers, etc. even after the live broadcast is over. Here are some tips to help make your YouTube videos more searchable on Google. Also, as a bonus, I suggest https://lowcostsmm.com where you can buy views to YouTube video quickly and inexpensively.

sajty-dlya-raskrutki-yutuba-i-vybor-optimalnogo-resheniya.jpeg Optimization for Google searches Keywords and phrases YouTube has all kinds of videos, but statistics show that most viewers go there for video content that teaches some kind of skill Introduces a product or service Offers a way to pass the time. Google understands the value of these types of videos and often "rates" them higher than others, bringing them up in search results. Google indexes or "reads" a web page by quickly analyzing the page's text content and HTML code, but it can't make sense of images or videos. This is why keywords are so important - they and only they allow the search engine to find out what your video is all about. More specifically, Google tends to show search results first for the following types of keywords for YouTube videos: Note that all of these categories describe content that is best explained visually. A how-to video, a tutorial, or a person falling down a flight of stairs - in all of these examples, someone is doing something. If your keywords don't fit the categories above, your video is less likely to get high rankings (though certainly not zero). For example, a Google search for the word "acetaminophen" (the active ingredient in the well-known painkiller Paracetamol) is unlikely to show any related YouTube content, since users are more likely to read about such things than watch videos about them. On the other hand, a Google search for something more "visual," like "cats get brain freeze," will turn up a whole bunch of videos on the subject. And this is no joke! As of this writing, the number one search result for "cats have frozen brains" is a 3-minute video compilation with 3.3 million views showing how cats get a headache after licking something cold. And if that one video isn't enough, the next 7 search results cells are also occupied by "brain freezing" videos. The conclusion here is this: in order to maximize the "appeal" of your video to Google, choose keywords and phrases that describe some action. That is, it should contain a verb or "verb noun" - if, of course, you still remember what it is :). When you're not sure, just do a Google search for that keyword phrase. If there are any YouTube videos on the results page, you'll know for sure that this phrase is "relevant" to the video according to the search engine, which means it can and should be used in the title and description of your YouTube video. Use keyword search tools To further refine your keyword choices, try keyword research tools like Google AdWords Keyword Planner, SEMRush Keyword Research tool, or Moz Keyword Explorer. Most of these tools are paid, although a quick search will help you find a number of free tools as well (but the paid ones probably give more accurate results!). Optimizing for YouTube Search Although YouTube videos can be indexed and ranked in Google's search results, YouTube has its own independent ranking system. Here are some tips to help viewers find your live video or YouTube video. Keywords and phrases As with optimization for Google, using targeted keywords and phrases helps boost rankings in YouTube search results. To tell YouTube about your video, use your chosen keywords and phrases in both the video title and the video description. And the more the better! Here are some tips for optimizing your YouTube video description: Place your keyword phrase at the beginning of your title. For example, assuming your keyword is "how to bake a cake," the title "How to Bake a Cake: 3 Simple Recipes" is preferable to "3 Simple Recipes for How to Bake a Cake." Edit the video description so that the keywords appear there several times. However, be careful to avoid the "keyword stuffing" effect. If you go overboard with repetition, it will result in your content being downgraded. Use synonyms for keywords and phrases to support your main ones. This will help YouTube better identify the content of your video. For example, if your main keyword phrase is "How to use OBS live streaming software," use related keywords and phrases such as "OBS setup guide," "OBS live streaming instructions," or "How to live stream with OBS." But, again, don't overdo it! Use no more than 6-10 synonyms to avoid "keyword stuffing" penalties. Use a different description for each of your videos. Duplicate content is frowned upon and will be downgraded on YouTube. Don't know what to fill your description with? Then just write a text "transcript" of your video into it. This requires quite a lot of effort and is not suitable for all cases, but it's a great way to complement your description with multiple mentions of keyword phrases. Use subtitles. A text file with subtitles is read by the YouTube search engine and provides another opportunity to additionally "feed" it your keywords and phrases. YouTube loves videos with subtitles and tends to rank them higher. Engagement as a ranking factor Another important factor in ranking videos on YouTube is user engagement. Users who engage with your video content often comment, subscribe to your channel, and interact with you in some way. These forms of interaction act as signals that tell YouTube that your video is worth watching. And it doesn't even matter whether they like or dislike your video, write complimentary comments, or curse it with the last words: all it means to the search engine is that the video resonates emotionally, and therefore deserves a rating boost. Views are the most important signal of engagement, but other metrics also play a role: The number of comments on your video The number of likes (and dislikes) your video gets The number of viewers who subscribe after watching your video How many times your video has been shared on social media How many times your video has been embedded on other websites The total time users spend watching your video (the more seconds you can keep a user on your video, the better your videos will rank) These metrics force authors to create videos with more engaging content to satisfy the algorithm and get higher rankings in search results.