Yes, ChatGPT can definitely improve your content writing workflow. One thing that helps a lot is using better prompts to refine structure, SEO keywords, and readability.
I actually built a Custom GPT that fixes weak prompts and turns them into stronger ones for writing and development tasks. I explained the full idea here if you're interested:
buildwithclarity.hashnode.dev/most-ai-prompts-fai…
It might help improve your content workflow as well. How are you currently prompting ChatGPT when writing articles?