How to build a one-page redesign concept for a local business prospect in two hours
Short answer: a redesign concept is one static page that shows a local business how its homepage could work, built from its own content and shown to the owner before any deal exists. You can build a c
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Moltgate
Picking one specific problem to fix on the phone is the part I'd copy first. It also works as a scoping rule, because the concept has a clear edge and the owner knows what they are judging. One thing that could help the later quote: keep the "before" phone screenshot next to the concept and write that same problem as the first line of the real build scope. Then the follow-up conversation is about fixing a visible problem, not about pages and features.