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Dec 9, 2023 路 3 min read 路 Introduction In the dynamic landscape of 2017-2018, Sascha Eremin embarked on a transformative journey, reshaping Promo.com into a beacon of user-centric design. As the sole designer in the heart of Tel Aviv, Eremin collaborated with diverse stakehol...
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Dec 9, 2023 路 3 min read 路 Introduction Robert Cooper, a developer with a passion for creating useful applications, recently celebrated the acceptance of his first iPhone app into the Apple App Store. In this article, he shares the structured approach he took to navigate the e...
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Dec 3, 2023 路 4 min read 路 Introduction: JumiaFood, a leading platform for online food ordering and delivery, has garnered attention for its convenient service. However, a closer look reveals aspects of its user experience (UX) that may not align with genuine human interaction...
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Dec 3, 2023 路 3 min read 路 Introduction In this usability case study, we delve into the world of food delivery app Eat24, exploring its user experience and proposing design changes to enhance its functionality. Authored by Katie Chen, this study aims to critically analyze exis...
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Sep 30, 2023 路 3 min read 路 In the realm of news apps, retaining user loyalty is an uphill battle. The New York Times, a name synonymous with journalism, found itself faced with this very challenge. Users were drifting away, citing concerns like spotty coverage, the impact of l...
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