How to Use A/B Testing to Make Your Website AwesomeThere are many aspects to building a website. A web developer, of course, will write up code according to the site's technical specifications. A user experience professional may be involved in the website's design. A product manager may be working wi...Jan 9, 2023 · 5 min readanalyticsinstitute.hashnode.dev
How to Choose Between Local Storage, Session Storage, or CookiesIn an earlier article, we had already discussed the key characteristics and differences between local storage, session storage, and cookies. In this article, we are going to cover in what circumstances we should use each one of these types of storage...Jan 2, 2023 · 3 min readanalyticsinstitute.hashnode.dev
How to Add Data to the Data Layer and Use It on GTMIn an earlier post, you learned how to create your first data layer event. As a refresher, the basic template is: dataLayer.push({'event': 'insert_event_name_here'}); As an example, we were able to create a button that pushes an event called "happine...Dec 30, 2022 · 4 min readanalyticsinstitute.hashnode.dev
Local Storage, Session Storage, and Cookies: What's the Difference?Local storage, session storage, and cookies. These are three similar yet different ways data can be stored on a browser to be used at a later stage. For example, if you run a website that contains a quiz with several questions, you may want the brows...Dec 23, 2022 · 5 min readanalyticsinstitute.hashnode.dev
Create Your First Data Layer EventWe've discussed - on a high level - what the data layer is and why it is important. But how do we use it? In this post, we'll discuss how to get started in creating a data layer and provide an example for making your first data layer event using data...Dec 4, 2022 · 3 min readanalyticsinstitute.hashnode.dev
