Emoji Power and Gender Battles: Examining Mass Communication's Hidden Utility!In seeking out articles to use for my mass media research, I leveraged the University of Florida Library to identify a mass media journal that had some articles that I was interested in. In the end, I turned to the Athens Journal of Mass Media and Co...Nov 12, 2023 · 4 min readjustspitballing.hashnode.dev
Riding the Technological Thunderstorm: A Flash Look at Culture with Marshall McLuhan's IdeasIn the wild world of technology, think of Marshall McLuhan as a storm ringer, as his ideas are like a thunderstorm, shaking things up and bringing a fresh start to how we see our cultural phenomenon of technological innovation. as we navigate the sto...Oct 23, 2023 · 6 min readjustspitballing.hashnode.dev
The Secret Sauce of Persuasion: ELM's Recipe for Influential AppealsIn the realm of communication and persuasion, the art of swaying others to your viewpoint holds immense power and complexity. Allow me to introduce the Elaboration Likelihood Model (ELM), a persuasion theory formulated by Petty and Cacioppo. This mod...Sep 27, 2023 · 3 min readjustspitballing.hashnode.dev
From Tweet to Trend: The Two-Step Flow of News in the Digital AgeThe dissemination of news and information is more rapid and dynamic than ever before, especially considering many digital technology tools that we can use today. The way we gather and share news has undergone a significant transformation. To understa...Sep 11, 2023 · 3 min readjustspitballing.hashnode.dev
Applying The Bullet/Hypodermic Needle Theory - Blog Post 1 - MMC6400The Bullet/Hypodermic Needle theory in Mass Communication covers the idea that audiences are easily influenced by the mass media. According to Communication Theory, the name/concept comes from the notion that messages are, much like a needle or bulle...Aug 25, 2023 · 2 min readjustspitballing.hashnode.dev