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@stefanpetschinka

Stefan Petschinka

@stefanpetschinka·Joined May 2026

AEO Strategist, Entity Architect, Founder of richresults.ai

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AEO Strategist · Entity Architect · Founder of richresults.ai · Specialized in Answer Engine Optimization, Entity Building and AI Visibility.

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Stefan Petschinka's blogs

Stefan Petschinkastefanpetschinka.hashnode.dev2 posts

About

AEO Strategist · Entity Architect · Founder of richresults.ai · Specialized in Answer Engine Optimization, Entity Building and AI Visibility.

Available for

Nothing here yet.

Stefan Petschinka's blogs

Stefan Petschinkastefanpetschinka.hashnode.dev2 posts

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SPStefan Petschinkainstefanpetschinka.hashnode.dev·May 29 · 1 min read

A local leather studio in Cologne just outranked Hermès

A local leather studio in Cologne just outranked Hermès. Not in paid search. Not in a campaign. In the answer of ChatGPT and Google AI Search. When you ask ChatGPT or Google AI Mode about Kelly Bag re

SPStefan Petschinkainstefanpetschinka.hashnode.dev·May 29 · 1 min read

Machine First: Why AEO Is Not SEO 2.0

This is an excerpt from my full article on AEO architecture. Answer systems don't rank, they infer. That requires a fundamentally different approach to how we build entity signals, structured data and