VValueboundindrupal25.hashnode.dev·Jul 4, 2025 · 1 min readUCPMP 2024: What India’s New Pharma Marketing Code Means for Digital ChannelsThe government just updated UCPMP 2024, making ethical pharma marketing a mandated standard—not a loose guideline. Updates include: Claims must align with approved labels; “safe” claims must be qualified Free samples limited to 2% of annual sales; ...00
VValueboundindrupal25.hashnode.dev·Jul 3, 2025 · 1 min readChoosing the Right CRM for Pharma? Here’s a 2025 Guide for IndiaThis blog compares 7 CRM platforms used by Indian pharma teams: Veeva CRM Salesforce Health Cloud Zoho CRM Microsoft Dynamics 365 Freshsales HubSpot India-specific pharma CRMs Each has pros and cons depending on size, channel mix, and field ...00
VValueboundindrupal25.hashnode.dev·Jul 2, 2025 · 1 min readHow WhatsApp Became the Core of Pharma Engagement in IndiaIndian pharma brands are using WhatsApp not as an afterthought but as a central channel for HCP and patient communication. With targeted doctor campaigns, automated reminders, vetted templates, and full integration with field teams, WhatsApp is deliv...00
VValueboundindrupal25.hashnode.dev·Jul 1, 2025 · 1 min read7 Digital Marketing Trends Pharma Companies in India Are Betting on in 2025India’s pharma marketers are finally embracing scale through automation and analytics. A few standout tactics: Doctor segmentation and CRM sync Regional SEO and vernacular content WhatsApp-first patient engagement CLM tools for medical reps Anal...00
VValueboundindrupal25.hashnode.dev·Jun 30, 2025 · 1 min readTop Marketing Automation Tools for Indian Pharma in 2025Pharma marketing is not like SaaS. In India, brands must juggle compliance, multiple channels, language diversity, and fragmented user journeys. Here are the most-used automation tools across pharma and wellness in 2025: Salesforce Marketing Cloud +...00