Why Most Mobile Apps Fail in Nigeria: A Developer’s Perspective (and How to Build One That Works)

Aug 11, 2025 · 6 min read · In Nigeria, mobile apps are everywhere, from fintech and ride-hailing to e-commerce and education. Yet, behind the scenes, the harsh reality is that over 80% of apps launched here fail within their first 12 months. Some fail quietly, disappearing fro...