YRYos Riadyingetformo.hashnode.dev·Nov 16, 2025 · 13 min readCookieless Attribution: The Hidden Truth Behind Marketing Without CookiesGoogle's plan to phase out third-party cookies in Chrome by 2025 makes cookieless attribution more crucial faster than ever. Brands have depended on cookies to collect valuable consumer data and retarget visitors with advertisements after they leave ...00
YRYos Riadyingetformo.hashnode.dev·Oct 22, 2025 · 9 min readWhat is a Web3 Customer Data Platform (CDP)? Tools for User Data Analytics in CryptoFor many Web3 teams, data is fragmented across onchain and offchain sources, making it nearly impossible to get a clear picture of the user journey. Without proper user data analytics, crypto product and marketing teams are essentially wandering a da...00
YRYos Riadyingetformo.hashnode.dev·Oct 20, 2025 · 9 min readWeb3 User Cohort Analysis 101: What It Is and Real-World ExamplesAcquiring users is only the first step—retaining them is what truly drives long-term success. The most successful Web3 projects focus on meaningful retention metrics like repeat activity, user engagement, and time between actions, rather than vanity ...00
YRYos Riadyingetformo.hashnode.dev·Oct 17, 2025 · 2 min readWe Built Formo for Onchain BuildersBuilding a successful onchain app is hard. It gets even harder when you don't know how people are using it. You're shipping features, running campaigns, and trying to find product-market fit, but without clear data, you're flying blind in a dark fore...00
YRYos Riadyingetformo.hashnode.dev·Oct 16, 2025 · 11 min readMastering Web3 Product Growth Metrics: Onchain Growth Metrics That MatterTo grow a Web3 product, you need more than just user acquisition—you need a complete view of how users engage, interact, and return over time. Unlike Web2, where metrics focus on centralized events like clicks or signups, Web3 introduces a new paradi...00