YRYos Riadyingetformo.hashnode.dev·Jul 27 · 10 min readWallet-Based 360 Profiles for DeFi ExplainedOriginal article: https://formo.so/blog/wallet-based-360-profiles-web3-analytics Key Takeaways Wallet-based 360 profiles replace emails and cookies with wallet addresses as the primary identifier, co00
YRYos Riadyingetformo.hashnode.dev·Oct 22, 2025 · 9 min readWhat is a Web3 Customer Data Platform (CDP)? Tools for User Data Analytics in CryptoFor many Web3 teams, data is fragmented across onchain and offchain sources, making it nearly impossible to get a clear picture of the user journey. Without proper user data analytics, crypto product and marketing teams are essentially wandering a da...00
YRYos Riadyingetformo.hashnode.dev·Oct 20, 2025 · 9 min readWeb3 User Cohort Analysis 101: What It Is and Real-World ExamplesAcquiring users is only the first step—retaining them is what truly drives long-term success. The most successful Web3 projects focus on meaningful retention metrics like repeat activity, user engagement, and time between actions, rather than vanity ...00
YRYos Riadyingetformo.hashnode.dev·Oct 17, 2025 · 2 min readWe Built Formo for Onchain BuildersBuilding a successful onchain app is hard. It gets even harder when you don't know how people are using it. You're shipping features, running campaigns, and trying to find product-market fit, but without clear data, you're flying blind in a dark fore...00
YRYos Riadyingetformo.hashnode.dev·Oct 16, 2025 · 11 min readMastering Web3 Product Growth Metrics: Onchain Growth Metrics That MatterTo grow a Web3 product, you need more than just user acquisition—you need a complete view of how users engage, interact, and return over time. Unlike Web2, where metrics focus on centralized events like clicks or signups, Web3 introduces a new paradi...00
