Framing a persona as a query you can run instead of a poster is the useful shift here, and the 'walk me through the last time' rule is what keeps the fields honest. The question about what they use to cope today also gives you a concrete filter once you move toward the ICP: if the answer is often the same tool, you can look for accounts already running it. We built StackShortlist for that step, it pulls B2B companies using a given technology with the source evidence: https://stackshortlist.dev