Launch day goes wrong in boring ways. The link you post on X shows a blank grey card. ChatGPT and Perplexity can't read your landing page, so they never mention you. You find out about the crash every
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One more check for step 1: look at what the og:image actually shows, not just its size. On a lot of indie launches the share card is a product screenshot taken weeks earlier, so the launch post shows a screen that no longer exists, and that's the first impression for everyone who sees the link. The same goes for the screenshots and any demo GIF on the landing page. For step 3, I'd add a bucket for "couldn't find it" reviews. Those are often about a feature that exists but isn't visible during onboarding, which is a cheaper fix than building something new.
Praneet Brar
Building cool things like launch platforms
Treating 'not in the top 100' as a data point instead of a missing row is a detail most trackers get wrong. For the review buckets in step 3, which one has ended up driving your next update most often, crashes or missing features?