Things nobody tells you about pre-selling your product
So, you’re thinking about pre-selling your product, eh?
There’s a good chance you’ve experienced pre-selling one way or another. Maybe you backed a Kickstarter, or ordered a new book you were excited about. If you’ve ever bought tickets to a live eve...
elliotsarfo.hashnode.dev10 min read
M S N Karthik
Co-founder, Products & Growth @ Zipy.ai
Given the challenges and pressures of pre-selling a product, how do you balance the need for early feedback and cash flow with the risk of over-promising and under-delivering to your initial customers?