I am an Applied AI/ML and Marketing Measurement Science leader with 15+ years of building and scaling applied AI and machine learning products at Fortune 50 companies. I specialize in Causal Inference, Generative AI, AI agents, agentic systems, ML governance, and enterprise AI strategy, applied to Retail Media Networks (RMN), Ads, Adtech, Martech, CPG, and E-Commerce. Published author with Springer Nature, IEEE, and Elsevier, and a regular contributor to leading AI and analytics publications (views are my own)