I am an Applied AI/ML and Marketing Measurement Science leader with 15+ years building and scaling applied AI and machine learning products at Fortune 50 companies. I specialize in causal inference, generative AI, AI agents, agentic systems, ML governance, and enterprise AI strategy, applied to retail media networks (RMN), adtech, martech, CPG, and e-commerce. Published author with Springer Nature, IEEE, and Elsevier, and a regular contributor to leading AI and analytics publications.