100% agree — most companies are still in the "sprinkle AI on top" phase. The real shift happens when the product literally cannot exist without AI at its core. I'm seeing this firsthand building automation systems: the clients who get the most value aren't adding chatbots to existing workflows — they're rethinking the entire process around what AI agents can do. For example, instead of "add AI to our invoice matching," it becomes "build an agent that handles the entire accounts payable pipeline end-to-end." The product IS the agent. That's the AI-native difference. I think the biggest opportunity right now is in vertical AI-native products for specific industries like manufacturing, textiles, and agriculture — industries where the workflows are manual enough that AI-native solutions feel like magic.