What stands out here is how quickly advertising is moving from static placements toward actual conversations. The interesting part isn’t just the Sponsored Agent itself, but how it connects the ad experience with systems like CRM and e commerce platforms.
That shift from “show an ad” to “help someone take the next step” is something we’re also seeing in practical AI and workflow automation at Oglas AI. The real value will come from how well these experiences connect to the underlying business processes.