YOYara Oinblog.onmo.ai·Apr 28 · 4 min readArabic Card Games and the Meta UA Gap: Why "Interested in Card Games" Misses Tarneeb, Trix, and Baloot SpendersArabic Card Games and the Meta UA Gap: Why "Interested in Card Games" Misses Tarneeb, Trix, and Baloot Spenders If you run paid UA for an Arabic card-game studio, you already know the targeting on Meta and TikTok is thin. You select "Interested in Ca...00
YOYara Oinblog.onmo.ai·Apr 26 · 5 min readOnmo Signal Is Free Right Now. The Window Closes In About 60 Days.Onmo Signal Is Free Right Now. The Window Closes In About 60 Days. If you run paid UA for a mobile game, you have probably stared at a price sheet from an audience data vendor and decided to keep buying broad interest segments instead. That decision ...00
YOYara Oinblog.onmo.ai·Apr 22 · 5 min readTargeting Mobile Gamers in Saudi Arabia: Why Most UA Platforms Miss the GulfIf you have tried to run a mobile UA campaign targeting Saudi Arabia, you have probably had the same conversation with your audience tool: "Here are the GCC interest categories — all five of them." "Custom audience upload match rate is 12%." "Lookal...00
YOYara Oinblog.onmo.ai·Apr 22 · 4 min readCasual Game UA: Reaching 98M Real Players, Not Interest-Category GuessesIf you run user acquisition for a casual mobile game, you have probably had this conversation. The CMO asks why Meta CPI is up 18% quarter on quarter. You explain that the casual gaming auction is more crowded than ever, that interest categories are ...00
YOYara Oinblog.onmo.ai·Apr 20 · 4 min readThe UA Data Problem: Why 300M Behavioral Device IDs Beat Platform GuessesIf you run mobile UA, you've lived the same frustration for years: you pour money into Meta, TikTok, or Google, and the audience settings feel like a blunt object. "People interested in casino games." "Puzzle game enthusiasts." "Mobile gamers 25–44."...00