
I expect this to be the last post of my “Individual Scores in Choice Models” series. To recap the series so far: Post 1 discussed the data — real data on UXRs’ preferences among Quant classes on a MaxDiff survey — and it reviewed the stack rank of p...
R, Quant UX, and Marketing Research author. Executive Director, Quant UX Association.
President, Quant UX Association. Previously: Principal UX Researcher @ Google; Amazon Lab 126; Microsoft. Author of "Quantitative User Experience Research" and "[R | Python] for Marketing Research and Analytics".
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