SMSalih Maralinsalihmaral.hashnode.dev·Sep 28 · 2 min readServer-Side Tracking Blueprint: Eliminating 30% Google Ads Conversion Loss in 2026In 2026, client-side tracking is broken. With Apple ITP, Enhanced Tracking Protection, and strict GDPR cookie banners across the European Union (especially Germany), businesses lose between 25% to 42%00
RSRahul Shindeinbingemark.hashnode.dev·Sep 21 · 2 min readHow I built a movie/TV/anime tracker with React Native, FastAPI & MongoDB (and the AdMob bug that nearly broke me)I just shipped BingeMark, a free Android app that tracks movies, TV shows and anime in one place. Here's the stack and two bugs that ate a weekend each. The stack Frontend: React Native + Expo (SDK 500
APAnushka Pandeyintechnicalads.hashnode.dev·Aug 25 · 6 min readHow We Fixed Four Websites That Were Quietly Losing Their Best Leads (A Google Tag Manager Story)A client of ours runs four different watch repair websites across the UK. Same industry, same service, same goal, four separate properties. On paper their Google Ads accounts looked fine. Impressions 10
SASamreen arshadintrackly.hashnode.dev·Jul 1 · 1 min readMoving Beyond If/Else: Building True Machine Learning Anomaly Detection for Timesheet DataThis is a brilliant breakdown! You hit the nail on the head regarding alert fatigue—static if/else rules create way too much noise for dynamic roles like field technicians. The combination of unsuperv00
SSapotaCorpinsapotacorpvn.hashnode.dev·May 24 · 4 min readLink Tracking and Link Alias in SFMC: Know Which CTA Gets ClicksAn email we audited recently had five different CTAs - hero banner, inline product, text link mid-body, bottom button, footer social links - all pointing to the same homepage URL. The tracking report 00
SSapotaCorpinsapotacorpvn.hashnode.dev·May 24 · 4 min readSFMC Email Performance Metrics: Where to Find Them and What They MeanClient asks "was that campaign successful?" and you have ten minutes to pull a coherent answer. This is a day-one skill on every SFMC engagement. Here's where each metric lives in Email Studio, what i00
SSapotaCorpinsapotacorpvn.hashnode.dev·May 24 · 4 min readComparing Multiple Email Sends in SFMC Without Exporting to CSVSeasonal campaign just wrapped. Three sends went out over four weeks. Client asks: "Which performed best? Which should we repeat next year?" The slow path: export each send's tracking to CSV, pivot in00
SSapotaCorpinsapotacorpvn.hashnode.dev·May 24 · 4 min readTracking Data Extract and Data Views: Getting Tracking Out of SFMCClient wants their analyst team to have every tracking event in their data warehouse. Clicking CSV export from Tracking for each send doesn't scale. Two SFMC-native tools handle bulk tracking exports:00
SSapotaCorpinsapotacorpvn.hashnode.dev·May 24 · 4 min readFive Unsubscribe Sources in SFMC Tracking and What They MeanClient reviewing unsubscribe tracking notices entries with reasons they don't recognize - "Universal Unsubscribe," "List Unsubscribe header" - on subscribers who never visited the Preference Center. T00
SSapotaCorpinsapotacorpvn.hashnode.dev·May 24 · 3 min readSend Log DE in SFMC: Tracking What the Defaults MissSFMC's built-in tracking is useful but incomplete. The system _Open, _Click, _Sent, _Bounce data views cover email events with SubscriberKey, timestamp, and basic identifiers. For most analysis, they'00