What is the optimal lead nurturing frequency?
Nov 26, 2025 · 1 min read · What is the optimal lead nurturing frequency? TL;DR Optimal B2B lead nurturing frequency: 1-2 emails/week + 1 call/month. Over-contacting (3+ emails/week) reduces response rate by 40%. Source: Optifai Sales Ops Benchmark 2025 (N=939 companies, Q1-Q3...
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